We are seeking a result-oriented SEO Executive with 1–2 years of hands-on experience in an IT services or digital agency environment. The ideal candidate should have strong expertise in on-page, off-page, and technical SEO strategies, along with solid knowledge of industry-standard SEO tools. The candidate will be responsible for improving website rankings, increasing organic traffic, and generating quality leads for IT service offerings. Key Responsibilities Conduct keyword research and competitor analysis aligned with IT service domains Plan and implement on-page SEO strategies including meta tags, content optimization, URL structuring, and internal linking Execute off-page SEO activities such as link building, outreach, and high-quality backlink acquisition Perform technical SEO audits and coordinate with developers to resolve issues Optimize website structure, crawlability, and indexing Monitor, analyze, and improve organic traffic and keyword performance Track and report SEO KPIs including rankings, traffic growth, bounce rate, and conversions Collaborate with content and marketing teams for SEO-driven content planning Stay updated with search engine algorithm changes and SEO best practices Required Skills & Tools Knowledge The candidate must have hands-on experience working with tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, and Screaming Frog SEO Spider. Strong understanding of on-page, off-page, and technical SEO Basic knowledge of HTML, CSS, and website structure Understanding of schema markup and core web vitals Analytical mindset with strong reporting skills Experience handling IT services or B2B websites is preferred